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Adidas, Tennessee

Yahoo! Sports · 1d

Five-star basketball forward responds to Tennessee-Adidas partnership

"Adidas is establishing a new standard for investment in NIL with this partnership that will sustain UT's powerful athletics program as the university continues competing for championships for years to come.

USA TODAY · 19m

Why Josh Heupel is excited about Tennessee partnership with Adidas as 'flagship school'

Tennessee and Adidas are partnering on a 10-year deal staring in July 2026, which Vols football coach Josh Heupel said is a benefit to his program.

Times News · 19h

SMITH: Tennessee’s new deal with Adidas ultimately makes most sense

The grumblings from around Knoxville for the past couple of months became official on Wednesday afternoon when Tennessee announced its move from Nike to Adidas in 2026.

Tennessee making switch back to Adidas from Nike

Yahoo Sports · 1d

Tennessee making the switch back to Adidas from Nike

Tennessee is set to announce later Wednesday that it plans to switch back to Adidas as the school's apparel provider, sources tell ESPN. The Vols have been with Nike for the past 12 years, but that deal will expire in 2026. Tennessee was with Adidas from 1995-2014.

USA TODAY · 1d

What to know about Tennessee's deal with Adidas as Danny White, Vols leave Nike

Tennessee and Adidas agreed to a 10-year apparel contract that starts in July 2026 as AD Danny White and the Vols ditched Nike for a new deal.

Bleacher Report · 1d

Tennessee Reportedly Switching to Adidas as Apparel Provider for CFB, CBB, More

Tennessee is planning to switch to Adidas as the program's apparel sponsor after the school's current deal with Nike expires in 2026, ESPN's Chris Low reported.

1don MSN

Why Lady Vols legend Candace Parker believes Tennessee deal with Adidas is a win for UT

Tennessee will switch from Nike to Adidas in 2026, returning to the brand that has long-standing relationship with Lady Vols ...

On3 on MSN3h

Nebraska, Adidas release all-black alternate uniforms

The Nebraska football program will wear all-black alternate uniforms for the Nov. 1 home game against USC. The uniforms were ...

6d

Zappos offers Nike, Adidas deals for back-to-school sneaker sales

The retailer is offering Nike and adidas styles at up to 20% off, with all featured pairs priced under $100 for a limited ...

Adidas poised to grab market share this year as Nike falters

Shein, Uniqlo, Skechers and New Balance are also projected to broaden their share of the apparel space, according to ...

15h

Nike sues Edison Chen for breach of contract

15 Aug - It was reported that sports brand Nike USA is now suing Edison Chen and his company for a breach of contract. The ...

AtoZ Sports on MSN21h

National outlet attempts to point out a downside on Tennessee Vols' new deal with Adidas, but it's completely misplaced

Tennessee made waves in the college football world on Thursday when the school announced a new deal with Adidas. The move is ...

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