Shaun White, The Snow League

Shaun White’s Snow League aims to build big business out of big air
At the debut competition in the legend’s Snow League startup, snowboarders envision a future that includes sustainable careers.
Shaun White kicks off new league with visions of snowboarding riches on the halfpipe
Among White's biggest coups as he put together his league was to get Hirano to sign on. The Snow League will add halfpipe skiing at its next event, in China in December, and if White can close a deal to bring Olympic champion Eileen Gu onto that circuit, he'll have arguably the biggest star in action sports.
SHAUN WHITE’S THE SNOW LEAGUE DEBUTS FROM ASPEN EXCLUSIVELY ON PEACOCK THIS WEEK
First Event Begins This Friday, March 7, at 11:30 a.m. ET Exclusively on Peacock; Encore Presentation on NBC on Saturday, March 29, at 1 p.m. ET
Shaun White's 'Snow League' Wraps Up With Two Japanese Champions
Legendary snowboarder Shaun White's 'Snow League' competition is on the rise after athletes experienced immense success at the recent event in Buttermilk, Aspen
Shaun White’s new Snow League kicks off series in Aspen
Snow League’s inaugural series returns in December 2025 with a stop at Secret Garden, China, followed by a return to Aspen’s Buttermilk and the finale in Switzerland. Halfpipe skiing will be added to the lineup moving forward, according to White.
How to watch Shaun White's Snow League half-pipe competition
Olympic snowboarder Shaun White's brand-new halfpipe league debuts this week, here's how to watch the first competition live from Aspen, CO.
With Snow League, Shaun White Creates The Contest He Always Wished For
The first event of Shaun White's new Snow League is in the books. His bold vision includes an innovative format and the largest prize purse in skiing and snowboarding.
OK Magazine on MSN2h
HOT PICS! Nina Dobrev & Julianne Hough at Snow League launch in Aspen; Jenna Ortega Hits The Red Carpet at SXSW in Austin
OK! has pictures of the hottest celebrities out and about this month. Scroll Down to See what all your fave celebs have been ...
Sena Tomita, Yuto Totsuka win first Snow League snowboard halfpipe titles
The Snow League is a competition tour for snowboarders and freeskiers founded by three-time Olympic gold medalist Shaun White ...
Snowboarder on MSN2d
Maddie Mastro and Ayumu Hirano Nab Top Spots at Day 1 of The Snow League
Katy Perry and Juicy J’s 2013 chart-topping song “Dark Horse” blared over the sound system at Buttermilk as Maddie Mastro ...
Business Wire1d
Sena Tomita and Yuto Totsuka Take Historic First Wins at The Snow League’s Debut at Aspen Snowmass
Sena Tomita (JPN) and Yuto Totsuka (JPN) made history by winning The Snow League’s inaugural event at Buttermilk at Aspen ...
Aspen Daily News1d
Athletes ready for the Snow League, but is the action sports landscape?
The verdict is in: athletes are fans of the Snow League. But what does that mean for the winter action sports landscape?
Snowboarder on MSN2d
The Snow League Shows Off New Athlete-Designed Bibs
Contest bibs have been garbage for years. The issue has been so glaring that the X Games did away with competitor bibs in ...
Sporting News on MSN3d
How to watch The Snow League: Channel, time, TV schedule, live stream for Shaun White winter sports series debut
Here's everything you need to know about The Snow League, including TV channel and streaming options for Shaun White's new ...
Business Wire4d
The Snow League Announces Global Broadcasters Across Asia, Australia, South America and Canada
Fans across the globe will be able to view all the groundbreaking action from The Snow League’s inaugural event broadcast ...