With its AI reinvention, Microsoft’s Bing has reached new heights in popularity and users. Now Microsoft is preparing to try to drive more traffic to publishers, as well as further monetize the ...

Microsoft has spent a lot of time and energy over the last few months adding generative AI features to all its products, particularly its long-standing, long-struggling Bing search engine. And now the ...

Microsoft’s new “smart search” technology will come with a price: ads, a consequence of the search function’s expansion to add the Web to its results. Now, users who search for “AAA,” for example, ...

Microsoft has started running a new ad on Bing that compares Microsoft Edge with Google Chrome. When users search "Chrome" on Bing, the results page displays a promotional banner spotlighting Edge as ...

Microsoft is experimenting with new ways of sharing advertising revenue with publishers through its artificial intelligence-powered Bing Chat, according to a blog post by vice president and consumer ...

On Thursday, PureCars announced that it is a Bing Ads Select Partner, and now joins a number of other small and medium-sized business partners in the advertising industry that have demonstrated ...