Korean Air rebrands for the first time in 40 years with a simplified new look by Lippincott designed to reach global ...

Forget the buzzwords, the fluff and the empty mantras. Real branding isn't about catchy slogans, slick logos or vague notions ...

Kellogg’s recent See You in the Morning campaign has sparked a lively debate: is it a masterstroke or a brand mishap? For me, it’s the former. It exudes confidence, stripping the brand promise back to ...

Shopify outlines how to keep businesses from getting lost among the competition and how brand guidelines can set them apart.

Korean Air on Tuesday launched new aircraft livery and corporate branding that will be introduced across the company as it ...

Korean Air's new brand logo This image, provided by Korean Air Co., shows the company's new brand logo. The design retains the airline's signature Taegeuk symbol and places it alongside the airline's ...

A politician in Spain is reportedly considering suing Meghan Markle for seemingly plagiarizing one of the country’s coats of arms for her new brand As Ever’s logo. Xisca Mora, who is the mayor ...

Discover how startups leverage AI-driven tools for cost-effective, high-quality visual branding—creating logos, marketing assets, ...

After more than 60 years of service to its communities, The County Federal Credit Union is unveiling a new logo and brand ...