Digital CGI ads replacing normal non-CGI ads seems like a little bit of advertising overkill, but that’s exactly what is happening at the World Cup of Hockey. Hockey has seen its fair share of digital ...

Designs on Digital: Philippe Martinez at the Pasadena office of 3DXcite. The image in the magazine ad is familiar: a new car is shown speeding along a curved road against the backdrop of a lush, green ...

Brands are taking over social media feeds with CGI (Computer-Generated Imagery) ads. Bringing a perfect blend of reality and creative visual manipulation, CGI in advertising is becoming a standout ...

The Sims graphics certainly have improved since the last time we played. Kendall Jenner is the star of Burberry‘s futuristic new digital ad (see it HERE), which features a CGI version of the model.

Following the furore over the Call of Duty 2: Big Red One CGI television ads in the UK, the British Broadcast Advertising Clearance Centre is contemplating a ban on all similar ads: The Broadcast ...

Brands like Hyundai and Blue Heaven are also leading with CGI in creating ads that promote their products and creatively underscore their features. The Avatar and The Avengers are some of the films ...

The campaign launched in November and aims to highlight the diverse range of products and brands available through the PayJustNow platform to drive consumer engagement ahead of the peak shopping ...

A visually striking CGI advertisement featuring a 3D highway billboard in Dubai has gone viral online, leaving several viewers unsure of what they are actually watching. The campaign, created for ...

Metacore title Mege Mansion has seen significant growth over the past several years, thanks in part to a large-scale and innovative advertising campaign. Beginning with computer generated ads, the ...