Pepsi Pops Off in Pointed Message About 'Iconic' Coca-Cola Campaign originally appeared on Parade. Pepsi is taking direct aim at its biggest competitor—The Coca-Cola Company—in its new campaign. On ...
USA TODAY Ad Meter on MSN
Ad Meter Hall of Fame: Pepsi takes center stage on 30th anniversary of incredible night
One of the winningest brands in Ad Meter history enters the Hall of Fame on the 30th anniversary of a record-setting Super ...
In May 2006, Pepsi received an unexpected letter claiming the writer had access to confidential Coca-Cola documents and ...
Earlier this year, Dr Pepper made headlines for the milestone of passing competitor Pepsi to become the number-two cola in the country. Another area where the brand surpasses Pepsi is TV ad spending.
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