Making sure that you are investing your marketing budget into useful and fruitful efforts can be essential to the ongoing success of your law firm. One way to ensure that your marketing efforts are ...

Photoshop CC 2022 tutorial showing how to convert raster-based images into vector-based graphics. Unlike raster images, vector graphics stay razor-sharp no matter what size you make them. <a href=" ...

If you asked most marketers what’s the biggest draw of online advertising, you’ll often hear is that it is highly measurable. Interactivity (the ability to click and engage) is certainly a huge ...

Are you ready to start tracking your offline conversions for a more comprehensive look at your marketing campaign results? Can you get ahead of your competition by using in-person Google Analytics 4 ...

Bernard May is the CEO of National Positions, a 5-time Inc. 500 company, award-winning marketing agency and Google Premier Partner. We’re all too familiar with the importance of tracking conversions — ...

Google Ads introduced new form tracking in Tag Manager that enables codeless event creation for lead form submissions. Advertisers can now set up conversion tracking via a user-friendly interface, ...

Facebook publicly discontinued its conversion tracking program for advertisers in September 2010. However, we’ve just discovered and confirmed with Facebook that it has been quietly offering a special ...