Fast food chains have their longtime fan favorites, but come out with new items every now and then. There are 10 new menu ...

Fast food chains constantly introduce new menu items seeking the next viral sensation or profit-driving staple, but most innovations fail to achieve lasting success. The industry’s experimental nature ...

Learn why fast food chains are launching more limited-time offers than ever, from celebrity meals and viral menu items to ...

Beef tallow once defined the flavor of fast food fries. Here's why interest in the traditional frying fat is rising again.

Fast food advertising is designed to be irresistible. Perfectly stacked burgers, overflowing tacos, and generously filled wraps promise a meal that looks far better on the billboard than it often does ...

Every year, food and beverage companies spend billions to convince kids that it’s cool and fun to consume products that are high in calories, added sugar, saturated fat and sodium—products that ...

Food marketing has evolved significantly and taken a different path towards promotion – telling stories visually. Nowadays, ...