Business Insider8y
Doritos were originally Disneyland trash
In the early days of Disneyland, a restaurant named Casa de Fritos invented Doritos by repurposing stale ... eventually rolled out nationally by Frito-Lay in 1966. Follow BI Video: On Twitter ...
PepsiCo Revamps Lays, Cheetos, And Doritos Maker Frito Lay As North American Sales Take A Hit, Shifts Focus To Health-Conscious Customers
PepsiCo made key strategic changes to its snack business Frito-Lay North America owner of popular products like Lays, Cheetos ...
Warc2y
Frito-Lay: Doritos another level
As a pop culture brand in a fast-moving category, Doritos must continuously tap into the changing interests and attitudes of its fans. This has traditionally meant being an active presence in big ...