As the brand celebrates its 60th anniversary, chief brand officer Anuj Bhasin talks about the company’s strategy to win the ...

And Burt fulfilled his promise. At the end of the game, Burt grabbed one of the Gatorade coolers on the sideline. He walked ...

Gatorade shower is a fun and exciting tradition that has become an integral part of American football culture.

As is tradition, the winning coach of Super Bowl LIX had Gatorade dumped on him after the game was over. This is why people ...

The Gatorade color is also something that could be known ahead of time since it’s already loaded into the cooler before the end of the game. That makes it a risky bet for sportsbooks to offer.

It's a tradition that occurs in every Super Bowl, though usually players wait until the final whistles have sounded before emptying the Gatorade cooler onto their coach. Holding a 40–14 lead at ...

Every year millions is dollars of wagered on the colour of the sports drink tipped over the winning coach. But do you know ...

And Burt fulfilled his promise. At the end of the game, Burt grabbed one of the Gatorade coolers on the sideline. He walked over to Parcells, hoisted the cooler, turned it upside down and doused ...