With huge momentum in the sports drinks category - and the might of The Coca-Cola Company behind it - the opportunity is huge ...

Illinois commit Destiny Jackson was named Gatorade's Illinois high school girls basketball player of the year for 2025.

The gels, goos, and performance drinks designed for athletes work, really well. But what about when we’re not pushing the ...

Leisure Hydration electrolyte beverage slowly rolled out in tech offices before launching at Whole Foods Market nationwide.

The US sports drinks market is dominated by big guns Gatorade (PepsiCo), Powerade (Coca-Cola) and Bodyarmor (Coca-Cola). Which brand takes the crown – and how are innovations from the trio driving the ...

Commercial sports drinks like Gatorade are still a popular pick, but there are lots of other options these days. Whether you've just had an intense exercise session at the gym or need to hydrate ...

Gatorade chief brand officer Anuj Bhasin says ... The brand still holds more than 60% market share in sports drinks, but is also competing with brands like Liquid Death, all the energy drinks ...

Clackamas High School star Jasmine "Jazzy" Davidson named Gatorade's Oregon Player of the Year title for the third time.