LEGO fans have a fun new freebie to grab this week. The brand is offering a free Bunny Ear Bag with qualifying purchases, giving shoppers a cute seasonal bonus when they order sets from the official ...

Build a model that money can't buy.

Lego has outpaced the toy industry through a winning formula of licensed IP and a globally distributed supply chain. The Danish toy company was ahead of the curve in courting so-called “kidult” buyers ...

Discover how to create a functioning TicTac vending machine out of Lego bricks in this step-by-step video. Learn basic ...

Add Yahoo as a preferred source to see more of our stories on Google. The LEGO Group truly took the UN’s resolution to heart in the best way. On June 11, 2025, it put the planet in “play mode” by ...

So, after “a million invitations,” the Lego team arrived in London to visit the set of Project Hail Mary. “Then we secretly cut a whole 10-minute piece to show them, and it blew them away,” Lord said.

Add Yahoo as a preferred source to see more of our stories on Google. Opening a Lego set can feel equal parts overwhelming and exciting. With numerous bricks and tiny details laced into each element ...

A vibrant design and thoughtfully curated breakout areas make for a space that reflects the fun of Lego. Read more at ...

LEGO has gone bigger than ever with its newest Star Wars Ultimate Collector Series release. The UCS Death Star is not a moon, nor is it just another version of the Empire’s infamous battle station. It ...

The Lego Creator 3-in-1 Cute Hamster With a Flower set has been winning over builders with its playful design and easy build. With 166 pieces, the set is simple enough for younger Lego fans while ...

Forbes contributors publish independent expert analyses and insights. Co-Founder, Conspiracy of Love, and Good is the New Cool. What if a child’s first MRI felt less like a medical procedure—and more ...

A creative LEGO fan transforms a set of Toothless from How to Train Your Dragon into one of Lord of the Rings' most famous locations.