Before Trident and Bazooka, Hubba Bubba and Big League Chew, there was Juicy Fruit. And although gum chewing has recently hit an overall slump, the tasty gum in its signature yellow packaging has been ...

Humans have been chewing gum for thousands of years, from ancient tree resins to modern spearmint sticks, the habit has ...

Gum makers have claimed, for decades, chewing is good for your mental health. They’re kind of on to something. Humans have chewed on gum for millennia. Scientists are still trying to figure out why.

GUANGZHOU: Wrigley China has kicked off a national PR campaign for its iconic Juicy Fruit brand, with a fashion design competition pitched at teenagers. The PR and event components have been developed ...