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Back in 2019, Panasonic debuted the 10-25mm f/1.7 Micro Four Thirds zoom lens. Its super-fast maximum aperture generated a fair bit of excitement. Now, Panasonic has introduced a companion lens in the ...

Panasonic is tallying up the “world’s firsts” in a slew of announcements made Friday, May 31. In addition to revealing the first full-frame 6K camera in the Lumix S1H, it also announced a new lens for ...

Panasonic may be forging ahead with full frame mirrorless, but as proof that its Micro Four Thirds G series isn’t going anywhere, Panasonic today announced the development of the fastest constant ...

Panasonic updated its Lumix line of digital cameras today at CES, adding features to its shooter that differentiate them from cameraphones. Panasonic updated its Lumix line of digital cameras today at ...

Thought Panasonic was done unleashing Lumix point-and-shoots for a bit? Us too, but apparently the compact cam fun isn't over yet. Yep, in addition to the eight it released earlier this month at CES, ...

New full-frame Leica SL3-S shoots 24MP stills and 6K video Many of its core features are similar to those in the Panasonic Lumix S5 II / S5 IIx This is Leica's fastest hybrid camera yet Leica has ...

I have long been fascinated by the impact that a strong brand can make on consumer perception of product design. I know it can make promises and establish values that can be expressed through a ...