Advertising is a natural fit for Roblox. It sits on one of the largest captive audiences in digital media, and in the second ...

Roblox is sketching out an ambitious 2024 road map for its ad business. The online gaming platform announced a slate of new features for its Immersive Ads hub at its investor day on Wednesday, ...

Now before you get into the hobby of creating your own characters, just know that you'll have to invest in some "Robux." That happens to be the game's primary form of currency, which is used to ...