The Gatorade shower is a post-game custom in American football in which the victorious coach is doused with a cooler filled with Gatorade by the players. The tradition is thought to have begun in ...

The proverbial cherry on top comes with the Gatorade shower. When the game has finally been decided, tradition has dictated that the winning team dump whatever is in the Gatorade tub on their head ...

Their choice of soap? Gatorade. Flavors and colors may vary, but the whole charade has become a popular way to bet on the Super Bowl. To put it another way, countless people will wager on how ...