Since it was first installed in 1959, the “Welcome to Fabulous Las Vegas” sign has welcomed over 1.5 billion visitors. It started as a simple greeting, but has since become a famous slogan known ...

LAS VEGAS (FOX5) — The newest tourism campaign to boost Las Vegas visitation leans on the worldwide appeal of an iconic tourism attraction: the “Welcome to Fabulous Las Vegas” sign. Thursday evening ...

Amid a noticeable visitation drop this year, Las Vegas' tourism agency has launched a new marketing campaign to highlight the spirit of the city. The Las Vegas Convention and Visitors Authority ...

Since 1959, the “Welcome to Fabulous Las Vegas” sign has served as a beacon to more than 1.5 billion visitors. What began as a greeting has grown into a globally recognized motto spanning decades and ...

LAS VEGAS (KTNV) — Clark County and U.S. Navy officials will recognize United States Navy Week on Wednesday— turning the 89 lights around the perimeter of the Welcome to Fabulous Las Vegas sign blue ...

Las Vegas is rolling out an advertising campaign featuring the iconic "Welcome to Fabulous Las Vegas" sign, a landmark for visitors since 1959. Photo Credit: R&R Partners/LVCVA With visitation to Las ...

Social media critics bashed the Las Vegas Convention and Visitors Authority’s new advertising campaign rollout Thursday, saying the agency’s bid to convince the public the city remains a value missed ...

The “Welcome to Fabulous Las Vegas” sign glowed yellow, orange and turquoise on Monday, recognizing the rich cultural tapestry of the original stewards of Nevada’s desert landscapes. But the ...