Omnicom maintains prediction of significant cuts next year is “speculation and inaccurate”. by Gideon Spanier ...
The readers of Campaign have crowned Twix's “Harmonizer” winner of this year's Audio Ad of the Year Award. We spoke to some ...
Mallon previously worked at the betting brand between 2012 and 2021. by Eszter Gurbicz ...
Automation doesn’t eliminate the need for strategy; it makes a test-and-learn approach even more critical. This year, we have ...
US agencies dominate the penultimate rankings for the year. by Elena Lewis ...
Initiative maintains first place in the individual agency rankings.
Private View comes to The Campaign Podcast with a bonus episode on 2025's Christmas campaigns. Waitrose, John Lewis, Tesco...
As LEGOLAND put it: the strongest brands don’t just tell stories; they build worlds. In those worlds, data becomes the glue, ...
UK workplaces across the media, agency, adtech and marketing sectors have just under two weeks left to apply to Campaign’s ...
Job insecurity messes with three things at once: your stability, identity and sense of control. Feelings of anxiety spike ...
Amazon Ads’ recent report, ‘Beyond the Generational Divide: The new rules for consumer connection’, finds more meaningful avenues. Communities, values and behaviours all unify audiences far more than ...
Global remit covers creative, media and production. by Eszter Gurbicz ...