EXCLUSIVE: As Disneyland heads into its 70th anniversary and Walt Disney Studios readies for the summer box office season ...

Especially in times of uncertainty. To thrive as a chief marketing officer requires grit, boldness, creativity, resilience, ...

Disney damage control Disney is brand as whole known for its innovation and modern technologies that provide experiences akin to magic. But Monday?s performance tarnished that brand image with a ...

Following the movie's opening, Disney's marketing mavens bring out the biggest gun in the Marvel Cinematic Universe arsenal. By Pamela McClintock Senior Film Writer A new, unlikely term has been ...

"Disney is synonymous with imagination and innovation and this collaboration is a fantastic example of our dedication to creating innovative tools for our creatives," said Jamie Voris, executive ...

Disney Mobile?s Tapulous is marketing singer Katy Perry's new single "Firework ... Sponsoring apps similar to the Katy Perry Revenge by Bing, is another innovative way to introduce Bing to iPhone ...