A recent take on the ASMR trend racked up more than 2.5 million views on YouTube and spawned countless parody videos in the past two months. What she’s doing is a form of ASMR, or “autonomous sensory ...

Three years ago, an idea from a colleague changed Holly Tanella’s business—and her life—forever. In 2022, Tanella—who owns BOHO Med Spa in Allen, Texas—was speaking with her social media coordinator ...

If you spend time on YouTube or TikTok, you may have come across videos of someone whispering into a microphone, carefully slicing stacks of slime, or slowly ripping strips of paper. These videos are ...

Ever stumbled upon a video of a stranger whispering into a microphone, tapping random objects, playing with slime, or devouring an feast of crunchy fried chicken and fiery Budak ramen noodles?

If you've ever fallen into a rabbit hole of ASMR videos, you might wonder how the peculiar sensation comes about. Here's what we know. When you purchase through links on our site, we may earn an ...

April 9 is International ASMR Day, a celebration of all things soothing, whispery, and gently tap-tap-tapping into your nervous system in an oh-so-pleasing way. Whether you're already deeply familiar ...