Local businesses in the California city of Lodi are seeing a boost in foot traffic, and it's all thanks to a social media takeover.

The consumer journey has evolved into an "infinity loop," a circular process that consumers continuously cycle through.

Looking beyond surface-level views and likes by analyzing platform-specific behaviors and conversations can reveal patterns to help optimize your content and timing.

A Netflix executive’s past social media posts about transgender people have come to light, an conservatives have grown furious at the streaming giant pushing “gender ideology" on kids.

Standing out on social media in 2025 isn’t about gaming the algorithm or chasing the latest viral trend. The businesses that will win are the ones combining great storytelling, thoughtful design, ...

"The View" co-host Sara Haines criticized California Gov. Gavin Newsom's Trump-like approach to social media on Friday, arguing that the strategy is ineffective.

In this episode, we discuss Instagram's roots as a visual platform, strategy for video, best practices for the app, and more.

Effective cross-media ad strategies can help marketers navigate today’s dynamic advertising landscape. But these strategies must be underpinned by data that looks holistically at how your ad dollars ...

The current commission, headed by AMM Nasir Uddin, believes the spread of misinformation and disinformation on social media could hamper a congenial electoral environment ahead of the 13th parliamenta ...

Learn the best mortgage marketing strategies, including digital tools, social media, SEO and referral tactics to boost leads and grow your business.

Gavin Newsom appeared on 'The Late Show' to discuss his social media strategy and how he wants to show "the a." ...

California governor Gavin Newsom stopped by “The Late Show with Stephen Colbert” on Tuesday night, and he’s pretty sure he knows why his strategy of mocking President Trump on social media via mimicry ...