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In a bid to inspire festive cheer, Tesco has launched its latest Christmas advert, crafted by advertising firm BBH. The narrative follows a character named Gary, whose Christmas spirit is reignited through a series of gingerbread-themed visualisations.

The festive season is getting under way again, and so too is the battle of the Christmas adverts. John Lewis has become the latest retailer to beam its festive message into UK homes. The advert, released on Thursday,

John Lewis has released a memory-strewn tear-jerker, following a woman frantically buying a last-minute gift for her sister, for its highly anticipated Christmas advert. The Gifting Hour opens with heroine Sally running into the retailer’s Oxford Street flagship store,

John Lewis has revealed details of its highly-anticipated Christmas advert, which features a woman on an emotional and frantic search for a last-minute gift for her sister