Digital music in India is booming as streaming, regional content & global reach drive growth. Explore key trends, ...

Actor Karthi discusses `Meiyazhagan` theatrical performance, regional appreciation, and criticism from YouTube reviewers.

The inaugural episode of the ‘Nakash Az iz’ podcast is set to captivate audiences with candid conversations featuring ...

On Sunday, the makers of Prabhas starrer The Raja Saab released the promo of their new single, also announcing the release ...

STAR Health Insurance has unveiled a new campaign featuring some of India's most recognisable film and music personalities.

Sidhu Moosewala's 'Barota' feat. Sweetaj Brar released on YouTube Nov 28, 2025, topping charts fast with his vocals, lyrics, and AI visuals. Fans react emotionally: “Gaane vich bai da face dekh ke dil ...

In this edition of ET Brand Equity’s cover, we examine how TVF has evolved from a YouTube start-up into a steady OTT ...

To honour his legacy, let's take a look at some of his evergreen films available on OTT platforms, perfect for a nostalgic ...

Telugu cinema has always embraced innovation, but AI Love Story (Telugu) 4K marks a rare leap into completely unexplored ...

A music video is going viral on social media, claiming that a famous Sikh singer called BV Singh has released a song mocking Indian media for its support for PM Modi and the Centre.

YouTube has released its annual “Global Culture & Trends Report” for 2025, analyzing the platform’s most-subscribed creators, ...

YouTube India’s 2025 Vibe Check reveals the most popular songs of the year. The list shows the tracks that went viral, ...