Advertisers are grappling with trade-offs of AI-powered ad planning and buying tools for automating nearly every step in ...

By Isabel Demetz and Klaus Lauer (Reuters) -German media company ProSiebenSat.1 said on Thursday that customers' lower ...

The remake of 2000 Molson Beer ad is back 25 years later, but this time, not to sell beer but rather to inspire Canadians ...

A PAC founded by billionaire X owner and Tesla CEO Elon Musk is going up on the national airwaves for the first time, ...

When products deliver exceptional value and stand out in the market, they naturally create brand affinity without extensive ...

Ad industry insiders said they felt spending on Elon Musk's X platform could help advertisers avoid some risks.

The Massachusetts Lottery will need millions of additional dollars to keep up with “dramatically” increasing costs, Treasurer Deborah Goldberg wrote to lawmakers in testimony Thursday, ...

The updated forecast shows “slight” adjustments to previous estimates for 2025, with advertising revenue (excluding political ...

An international non-governmental organization has placed a full-page advertisement in Sunday's New York Times calling on ...

Tech billionaire Elon Musk’s America PAC launched its first ever television ad on Wednesday following President Trump’s ...

It's not just the content that stands out. It's the quality of delivery. No ads. 4K standard high-quality videos without an ...

Sustained momentum for Roundel could help Target weather mounting 2025 challenges such as tariffs and a fresh consumer ...