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Starbucks CEO Brian Niccol reaffirmed during a shareholder meeting this week that the company will continue focusing on ...
The coffee chain’s CEO said investments in store experience are ramping up, but union members say the brand isn’t spending ...
Starbucks' CEO, Brian Niccol, said the company was testing a store redesign with more seats and power outlets to make the ...
As for the stores themselves, Starbucks will be closing underperforming shops to invest in building new locations, and ...
Customers at a Starbucks in Chicago, Illinois. Starbucks wants customers to stay, sip, and linger longer – but only if ...
CEO Brian Niccol acknowledges some “mistakes” in the past as the coffee shop giant courted mobile and takeout customers. The ...
Since then, nine have departed or shifted to different roles under Niccol’s watch.Niccol said Wednesday that he was excited ...
As part of Starbucks' 33rd Annual Meeting of Shareholders, CEO and Chairman Brian Niccol shared early progress in the company ...
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