General Mills learned some valuable lessons about fresh dog food after Blue Buffalo tested the concept a few years ago at a ...

General Mills today announced two new launches within its North America Pet segment with initiatives from Blue Buffalo and Edgard & Cooper, designed to meet evolving pet parent preferences and ...

General Mills (NYSE:GIS) announced two new launches within the company's North America Pet segment. The initiatives from Blue ...

“Pet parents are redefining how they feed and treat their pets,” Liz Mascolo, president of the North American pet segment at General Mills, said in a press release. “At General Mills, we’re listening ...

That’s a $3 billion category. Also, last year’s European acquisition Edgard & Cooper will have a limited launch in the U.S.

General Mills bought Blue Buffalo with the intent of it becoming a key growth engine for the company. Although performance so far has been very strong overall, recent results have been pretty ...

General Mills has been shifting its portfolio to focus on growth. The biggest move in recent years was the purchase of pet food brand Blue Buffalo. With leverage back down to pre-Blue Buffalo ...

General Mills offers a safe, attractive dividend and stability, but faces headwinds from declining sales and shifting ...

As major retailers drew down their inventories throughout 2022 in an attempt to fend off high inflation, they hit pause on re-ordering Blue Buffalo pet food. That took General Mills by surprise.

General Mills is launching a fresh version of its Blue Buffalo pet food for dogs, aimed at competing with popular brands.

Here's what's going on and why it is so important for General Mills. General Mills bought Blue Buffalo in 2018. At the time, some industry watchers were concerned that the consumer staples giant ...