James joined Michael Jordan in becoming one of two players in NBA history to score 40 or more points in a game at age 40 or ...

Surprise, surprise. Nah, not really ... King James has reaffirmed his loyalty to Kendrick Lamar, seemingly in response to Drake’s recent remarks aimed at the NBA star.

NIKE, Inc. is dominating NBA All-Star Weekend, displaying its dedication to the game with exclusive events, exhibitions and product drops across its ...

Nike’s latest TV ad is another slick paean to individual empowerment and prevailing despite the naysayers. Centered around Memphis Grizzlies star Ja Morant, the commercial features various ...

LeBron James doubles-down on the support for Kendrick Lamar after Drake took another shot at during a performance in ...

Not only is LeBron James one of the most accomplished basketball players in NBA history, he’s also one of the most ...

Back in 2005, Nike dropped a series of five Air Force 1 colorways centered around a LeBron campaign that drew inspiration ...

The multi-year deal makes Evernorth Health Services the presenting partner of NBA Total Health, a holistic health platform ...

As we keep wondering whether Bradley Beal will waive his no-trade clause and allow Jimmy Butler to be a Sun next to Kevin Durant and Devin Booker, something else has started developing. It’s possible ...

LeBron James' sneaker empire is adding another heavyweight to its legacy with the Nike LeBron 22 “Black Label.” Limited to just 1,984 pairs as a tribute to his birth year, this premium edition arrives ...

The Dallas Mavericks made the most bizarre win-now trade in modern NBA history when they moved off perennial 25-year-old MVP ...

Not long after Luka Doncic 's arrival in California as part of the new-look Los Angeles Lakers, LeBron James has been linked to the Dallas Mavericks in very early free agency rumors.