The family of a Florida man who drowned while swimming off the coast in North Myrtle Beach says poor safety protocols and ...

This summer has seen high-profile crimes and many calls for service for Horry County Police. Crime data shows that certain ...

Cavender's Boot City announced the opening of its first South Carolina location in North Myrtle Beach. It is a Texas-based ...

Myrtle Beach City Council is set to vote on the second reading of a juvenile curfew ordinance. If approved, the curfew would change for people under 18 from midnight to 6 a.m. to 9 p.m. to 6 a.m.

A new lawsuit filed in Horry County alleges patterns of discrimination and retaliation at a Myrtle Beach vacation timeshare ...

The realignment project is a RIDE III project that aims to straighten Highway 501 at the Broadway Street intersection and align it with 7th Avenue North instead of Main Street. The entire realignment ...

NORTH MYRTLE BEACH, SC (WMBF) -- Beginning this fall, North Myrtle Beach will require something new to be submitted with ...

North Myrtle Beach’s Chamber of Commerce recently took a boat ride with bags full of oyster shells to clean our waters, ...

Myrtle Beach-area club Capital Vacations is accused of racism, wrongful termination and retaliation by Jasmine Ray, a Black woman and former manager.

Todd Hilliard, 63, of Kernersville, was rescued from the water near 36th Avenue South in North Myrtle Beach on Friday ...

Tropical Storm Chantal, the first of the year to impact the coast, is expected to hit Georgetown County early Sunday and linger for 12 hours, then move on.

A South Carolina beach town once nicknamed “Dirty Myrtle” because of its rowdy nightclubs and strip joints has become a ...