News

US data collection and fieldwork services firm Opinions LTD has announced the opening of a London research and testing ...
Nuance, a subsidiary of Texas-based Decision Analyst with a focus on language-based analytics, has launched a verbatim coding ...
German firm smartclip, which is the ad tech business of RTL Group, has launched an agentic AI platform called Sidekicks, ...
Consumer intelligence giant NIQ Global Intelligence has launched the campaign for its IPO on the NY Stock Exchange, which will see some 50m of its ordinary shares offered at a price estimated to be ...
Comscore has added 'Social Incremental' metrics to its MMX Platform suite for nine new markets, including three each in Asia and Latin America. The enhanced service provides a deduplicated view of ...
Comscore has announced a multi-year partnership with audience measurement company HyphaMetrics, expanding its cross-platform measurement capabilities with new CTV program-level reporting, and ...
Kantar has strengthened its Consulting division with the appointments of Lloyd Burdett, who returns as Senior Partner, and ...
Global Chief Strategy Officer Sue Unerman and Global Chief Product Officer Mark Syal are leaving data-fuelled digital ...
Australian television audience measurement body OzTAM has today announced the integration of Google Display & Video 360 ...
In Culver City, California, MR and analytics firm MarketCast has announced the promotion of Co-President Amy Fenton to the ...
Nielsen will add coverage of Connected TV audiences into its Ad Intel product in the UK, starting from September, offering British-based clients a more comprehensive view of CTV ad spending. The new ...
Amsterdam-based business information firm BoldData has changed its name to CompanyData. In addition to its Netherlands headquarters, the firm has offices in Berlin and Dubai, and clients in 81 ...