MRI-Simmons and S&P Global Mobility are expanding advanced audience capabilities into Nielsen ONE. The collaboration will ...
Nielsen exclusive report: inclusive, digital content drives Black audiences from reach to conversion
NEW YORK, Jan. 29, 2025 – Black audiences spend 32 hours on apps and websites on their smartphones and tablets—two hours more than the total U.S. population, according to the latest exclusive ...
Also known as the “Big Game” in the U.S., the Super Bowl is typically one of the most viewed TV moments. In fact, in 2024 Super Bowl LVIII, featuring the Kansas City Chiefs and the San Francisco 49ers ...
With a buying power projected to reach an estimated $2.1 trillion by 2026 1, the economic influence of Black consumers in the U.S. is undeniable. Black Americans are not just a market segment—they are ...
Bob Pittman, CEO and Chairman of iHeartMedia, joins us in the Nielsen Insight Studio to discuss the crucial role audio plays in modern marketing strategies. Tune in to hear about audio’s power in ...
실제 잠재 고객. 실제 데이터. 실제 의사 결정. 닐슨의 종합적인 데이터와 측정은 미디어의 미래를 이끌고 있습니다.
Ogłoszenie zwycięzców nagrody ARTEY: świętujemy najczęściej oglądane hity na ekranie, dzięki wsparciu firmy Nielsen. Wyprzedź zmieniające się zachowania fanów sportu, od Super Bowl po igrzyska ...
在 2025 年获得战略优势。了解全球营销趋势，平衡品牌与绩效，并利用数据驱动的洞察力全面衡量媒体。 媒体的变化比以往任何时候都快。利用最新技术，您可以在各种设备、电视节目、广告等 ...
Ganz gleich, wo auf der Welt Sie arbeiten – bei Nielsen sind Sie genau richtig. Bei „Smart Work“ geht es um mehr als nur den Arbeitsort. Es geht darum, die idealen Rahmenbedingungen, Werkzeuge und ...
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