While developing the G Series, which first launched in U.S. in 2010, Gatorade scientists collaborated with some of the world's top athletes, including Usain Bolt, Serena Williams, Peyton Manning ...

In April, Gatorade introduced the G Series, which helped boost PepsiCo’s growth in the second quarter. Gatorade sales volumes were up 15% in 2010, and it has about 71% of the $6.7-billion sports ...

After 40 years, it was time for Gatorade to evolve. Gatorade, the original sports drink brand, had become the G Series, the comprehensive sports fuel that included two new products, Gatorade Prime ...

Fit for mobile Gatorade’s mobile banner ads lead consumers to an optimized landing page that features the company’s G Series Fit products and shows users how they can “make their workout ...

Gatorade redubbed itself "G" last year, attempting a return to its roots as a drink concocted in 1965 by University of Florida researchers for its football team.

If Gatorade's "G Series Pro" line is anything like the event they hosted Tuesday night, then it's safe to say that the chances of disappointment are slim to none. 04:10.

Gatorade is wrapping up a tour next week in Colorado that has traveled to nine high schools with a mobile locker room to educate athletes on the importance of proper hydration—and if they need to ...

Gatorade Introduces G Series Fit; but Can Consumers Keep All Its Products Straight? Three-Item Line Geared Toward 'Fitness' Athletes Will Get Dedicated Ad Blitz. By Natalie Zmuda.

TORONTO, ONTARIO--(Marketwire - 03/15/11) - Editors Note: A photo for this release will be available via Marketwire on the picture wire of The Canadian Press.PepsiCo Canada, licensee of the Gatorade® ...

Events Home 2025 Events Calendar Upcoming Events Brand Insider Summit Pharma & Health July 21 - 24, 2025, The Poconos Brand Insider Summit Retail August 17 - 20, 2025, Lake Tahoe ...

Gatorade drives G Series drink sales via ambitious mobile initiative Gatorade is ramping up its mobile strategy via a campaign that promotes its new G Series Fit products and lets consumers learn more ...