Virtual try-on fashion and AR shopping are transforming the way people buy clothes online, solving fit issues and creating a ...

In an era where technology increasingly affects our daily lives, virtual try-ons have emerged as a compelling innovation in consumer psychology. From clothing and accessories to makeup and eyewear, ...

Continuing the product update streak from the Google I/O development conference, Google today announced it is adding virtual try-ons to Search. Available starting today for shoppers in the U.S., the ...

The eyewear industry is seeing a new shift in consumer behavior. Shopping for glasses is no longer limited to in-person stores, and online purchases have risen. A report by SkyQuest found that 12.4 ...

Fashion brands entered this Black Friday seeing green not just because of sales but because they’re offering more sustainable products than ever before. From carbon-neutral T-shirts to sustainable ...

Google Shopping has added dresses to its generative AI-enabled virtual try-on feature in the U.S., according to a Thursday announcement. The move dovetails with the start of New York Fashion Week.

TikTok is staffing up to improve its e-commerce tech. It wants to hire a handful of workers in the US to enhance its shopping experience with features like virtual try-ons and generative-AI shopping ...

The unique Multi-Tone 3D Blush Try-On solution marks a new level of hyper-realistic VTO with multi-color blushes and fully customizable patterns NEW YORK--(BUSINESS WIRE)--Perfect Corp., the leading ...

Augmented Reality, or AR, is a tech that overlays digital information onto the real world, and has begun shaping the beauty industry in a big way. The new tech trend enables virtual make-up try-ons, ...

Cloudflare recently released its fifth annual Year in Review report which highlights trends in internet usage and security, with a focus on AI advancements. Codeium, Claude, and CoPilot entered the ...