Google is rolling out total campaign budgets to PMax globally, giving advertisers tighter, flight-friendly control without ...
Google is testing retroactive cost reductions in Demand Gen tCPA campaigns, giving advertisers a financial buffer when early ...
Nick Eubanks runs Owned Media at Semrush, leading a team of world-class marketers who steer ARR growth while supporting the ...
ChatGPT tops AI referrals, followed by Perplexity. AI highlights brands Google doesn't. And organic search still drives the most traffic.
The EU probe follows publisher complaints that their revenue was impacted as Google tried to eliminate parasite SEO from its ...
Why the web as we know it may fade and what AI, personal agents, and data interfaces mean for publishers, SEO, and commerce.
Avoid common AI search SEO mistakes. Align goals, metrics & strategy to optimize effectively for LLM-driven search.
Google Ads coach Jyll Saskin Gales spent 24 hours testing Google’s new “agentic” Ads Advisor — an experimental AI assistant ...
Google Ads, powered by Gemini AI, has cut incorrect advertiser suspensions by over 80% and now resolves 99% of appeals within ...
Google Ads is testing a feature that pulls social video ads into PMax campaigns, streamlining setup but raising data concerns ...
Google's holiday AI updates include new AI Mode responses, Gemini shopping, agentic calling, and agentic checkout.
FastSearch powers AI Overviews – a faster, lighter version of Search built for speed over depth. Here’s how it changes what gets seen.
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