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  1. Clicks and Sessions Discrepancy for Google Ads and Google Analytics ...

    The clicks filtered from your Google Ads reports are the instances of someone clicking repeatedly on your ad in order to increase your costs or to increase your clickthrough rate. Google Ads considers …

  2. Click: Definition - Google Ads Help

    When someone clicks your ad, like on the blue headline or phone number of a text ad, Google Ads counts that as a click. A click is counted even if the person doesn't reach your website, maybe …

  3. About Maximize Clicks bidding - Google Ads Help

    Maximize Clicks is an automated bid strategy that sets your bids to help get as many clicks as possible within your budget. Note that the Maximize Clicks Bid Strategy doesn’t optimize towards impression …

  4. [GA4] Tutorial: Measure outbound clicks for a website

    About outbound clicks An outbound click occurs when a visitor to your website clicks a link that takes them to another website. For example, if your website myownpersonaldomain.com, links to another …

  5. [UA] The difference between Google Ads Clicks, and Sessions, Users ...

    Clicks vs. Sessions There is an important distinction between clicks (such as in your Google Ads reports) and sessions (such as in your Audience reports). The Clicks column in your reports indicates …

  6. Click trigger - Tag Manager Help - Google Help

    Under the heading " This trigger fires on ", select " Some Clicks ". Under " Fire this trigger when an Event occurs and all of these conditions are true ", add a filter to enable this trigger only on pages …

  7. About automated bidding - Google Ads Help

    Different types of automated bidding strategies can help you increase clicks, visibility and conversions. Automated bid strategies learn as they go, using information about a bid’s performance to inform …

  8. Definition of invalid traffic - Google AdSense Help

    Clicks on Google ads must result from genuine user interest, and any method that artificially generates clicks or impressions is strictly prohibited by our Program policies. If we observe high levels of invalid …

  9. What is the difference between "Clicks" and "Conversions"

    1. What is the difference? If "clicks" are actions on my ad, wouldn't clicks be a conversion? What kind of "clicks" aren't conversions? How do I make sure Google Ads counts GA4 events as a conversion?

  10. Different ways to track conversions - Google Ads Help

    When you run ads with Google Ads, you may want to know whether clicks on your ad led customers to take certain actions such as making a purchase on your website, calling your business, or …