Imagine your brand as a cup of coffee. Every bean, every roast, and every method of preparation has a story and a purpose. Your journey, much like the process of crafting the perfect cup, requires patience, persistence, and passion 🥰 totally worth it! 1. Beans: Every coffee bean comes from a unique region with its own flavor profile. Where does the essence of your brand come from? What is the ‘region’ or background story that makes your brand distinct? 2. Roasting: Roasting transforms the bean,
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